The American Family Association (AFA) reportedly feels that the lighthearted ads poke fun at religion (Watch the ad below).
Gap has been criticized by the AFA in the past for not using the word Christmas in its holiday ads, but this year's version features the line, "Go Christmas, Go Hanukkah, Go Kwanzaa, Go Solstice."
Randy Sharp, a rep for the AFA, doesn't feel the ad is in good taste, however. "It looks like an attempt to patronize people," he said. "What they did was almost make a joke of it."
Gap said its campaign was designed to include all people. A Gap representative told Brand Week that the company "is and has always been an inclusive, accessible brand in which everyone can participate and we embrace diversity across all of our customers, and more importantly respect their beliefs as individuals. ... We focus our marketing on the joys of the holiday season as a whole."
I guess some people won't ever be happy unless we live in a repressive theocracy.
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